Editorial

In front of you is the magazine ANALI PAZU HD. It is a scientific journal intended for the publication of articles in the field of social sciences and humanities. Special attention will be paid to articles dealing with topics related to Pomurje and the wider Pannonian area. Despite being the first issue, the magazine has its own history. The journal ANALI PAZU has been published since 2011 within the Pomurje Academic Scientific Union (PAZU). Until 2014, this journal included articles from all fields of science, including the social sciences and humanities. This year, the ANALI PAZU magazine was limited to science, technology and medicine, while the fields of humanities and social sciences found their place in the ANALI PAZU HD magazine. In terms of content, we can talk about the continuity of scientific publishing in the field of social sciences and humanities, which began in 2011 in the joint journal ANALI PAZU, and in 2015 continues in a special journal ANALI PAZU HD. areas. The first relates to the innovation of manufacturing companies in Slovenia. The authors present the results of their survey research, noting that manufacturing companies are aware of the importance of innovation. The author believes that a mental leap will be needed from passive adaptation to intensive demographic changes to active formation of long-term sustainable population renewal. The authors note that the Municipality of Puconci is a relatively safe municipality, with an average 3 times lower crime rate compared to the national level. ethnic stereotypes, and at the forefront of the analysis are phrases with a negative connotation and the question of which linguistic and cultural communities are attributed negative German and which Slovene phraseology. In the last article the author analyzes in an attempt to overcome the still widespread prejudice in the West that ancient Chinese philosophy was based solely on moral and proto-theological discourses. the authors recognized it as a space for publishing current, exciting scientific findings, and the professional public as an important source of information. Good luck, ANALI PAZU HD!

Darja Senčur Peček

Editor-in-Chief

Editor-in-Chief: Darja Senčur Peček (University of Maribor, Faculty of Law, Slovenia)

Co-editor for Social Science: Metka Kuhar (University of Ljubljana, Faculty of Social Sciences, Slovenia)

Co-editor for Humanities: Jana S. Rošker (University of Ljubljana, Faculty of Philosophy, Slovenia); Vesna Koncrič Horvat (University of Maribor, Faculty of Arts, Slovenia); Damir Josipovič (Institute for National Issues, Slovenia); Darja Kerec (University of Ljubljana, Faculty of Arts, Slovenia)

Technical editor: Petra Cajnko (University of Maribor, Faculty of Science and Mathematics, Slovenia)