Statistical Analysis of the Development Indicators’ Impacts on E-Commerce of Individuals in Selected European Countries

Ksenija Dumičić; Ivana  Skoko Bonić; Berislav  Žmuk

Ksenija Dumičić
Ivana Skoko Bonić
Berislav Žmuk

Ključne besede: e-trgovina, širokopasovni dostop do interneta, faktorska analiza, multipla regresijska analiza

Povzetek

Namen tega prispevka je analizirati vpliv kazalnikov ravni razvoja na e-trgovino, tj. na spletni nakup posameznikov v izbranih evropskih državah leta 2013. V analizo vključene spremenljivke so standardizirane. Najprej je bila na podlagi devetih spremenljivk opravljena analiza glavnih komponent z rotacijo Varimax; dobljena faktorja sta uporabljena kot regresorja v multipli regresijski analizi. V regresijskem modelu je pri obeh dobljenih faktorjih – novih spremenljivkah, ki izražata blaginjo, osveščenost in investiranje v izobraževanje in IT-infrastrukturo (faktor 1) in znanje in veščine na področju IT prisotna velika statistična značilnost. Oba dejavnika kažeta pozitivno korelacijo s spletnim nakupom posameznikov. Nov prispevek tega članka sta vključitev in analiza distribucij in vplivov devetih neodvisnih spremenljivk, ki tvorijo dva različna faktorja, ki vplivata na e-trgovino.

Prenosi

Podatki o prenosih še niso na voljo.

Biografije avtorja

Ksenija Dumičić

University of Zagreb, Faculty of Economics and Business, Hrvaška
E-pošta: kdumicic@efzg.hr

Ksenija Dumičić, PhD, Full Professor Tenured at the Department of Statistics, Faculty of Economics and Business, University of Zagreb, specialized at the Institute for Social Research at University of Michigan, focusing survey sampling, SQC and business statistics. She has led statistical postgraduate studies and WB, UNICEF, WHO, EU and Croatian Science Foundation projects. She is President of Croatian Statistical Association, ISI Elected Member, IASS, IASE, WSC at the ISI, and member of RSS, YSM International Scientific Committee and Advisory Board member at BEF, ECAS and Statistical Olympics Jury. She published 170 publications.

Ivana Skoko Bonić

Pliva Croatia Ltd., Hrvaška
E-pošta: ivana.skoko-bonic@pliva.com

Ivana Skoko Bonić, univ.spec.oec., graduated at the major Accounting, post-graduated Statistical Methods for Economic Analysis and Forecasting at Faculty of Economics and Business, University of Zagreb. Currently she is Tax Manager at the Tax Department in Pliva Croatia Ltd. (Teva group) where her specialty is transfer pricing and corporate income tax. Her main research fields include transfer pricing methodology together with applications of statistics in business and economy, especially in benchmark studies.

Berislav Žmuk

University of Zagreb, Faculty of Economics and Business, Hrvaška
E-pošta: bzmuk@efzg.hr

Berislav Žmuk, PhD, graduated at the major Accounting, post-graduated Statistical Methods for Economic Analysis and Forecasting, and gained his PhD degree in Business Economics at Faculty of Economics and Business, University of Zagreb. Currently he is an Assistant Professor at the Department of Statistics, Faculty of Economics and Business, University of Zagreb where he teaches following subjects: Statistics, Business Statistics and Business Forecasting. His main research fields include applications of statistics in business and economy, survey methodology and statistical quality control.

Literatura

Azcel, A. D., & Sounderpandian, J. (2009). Business Statistics. New York: McGraw Hill.

Babić, R., Krajnović, A., & Radman Peša, A. (2011). Dosezi elektroničke trgovine u Hrvatskoj i svijetu. Oeconomica Jadertina, 1(2), 48–68. Bahovec, V., & Erjavec, N. (2009). Uvod u ekonometrijsku analizu. Zagreb: Element.

Bahovec, V., Dumičić, K., & Čižmešija, M. (2013). Evaluation of Factors Affecting Broadband Internet Access Using Regression Analysis. In Proceedings of the 6th International Conference on Information Technology Cloud Computing. Amman: Al-Zaytoonah University of Jordan.

Chen, K., Tarn, J. M., & Han, B. T. (2004). Internet dependency: Its impact on online behavioral patterns in E-commerce. Human Systems Management, 23, 49–58.

Delić, M., & Knežević, B. (2012). Aspekti i načela održivosti u elektroničkoj trgovini. In Knego, N., Renko, S. and Knežević, B. (Eds.). Perspektive trgovine 2012: Trgovina u kontekstu održivog razvoja (pp. 315-327). Zagreb: Faculty of Economics and Business – Zagreb.

Dinu, G., & Dinu, L. (2014). Using Internet as a Commercial Tool: A Case Study of E-Commerce in Resita. Procedia Engineering, 69, 469–476. https://doi.org/10.1016/j.proeng.2014.03.014

Dumičić, K. (2011). Use of the Internet in the Job Search Process in European Countries: Position of Croatia. In Luzar-Stiffler, V., Jarec,

I. and Bekic, Z. (Eds.). In Proceedings of the 33rd International Conference on Information Technology Interfaces – ITI 2011 (pp. 59–64). Zagreb: SRCE University Computing Centre, University of Zagreb.

Dumičić, K., & Palić, I. (2011). Brojčane mjere opisne statistike. In Dumičić, K. and Bahovec, V. (Eds.). Poslovna statistika (pp. 97 – 174). Zagreb: Element.

Dumičić, K., Bahovec, V., Čeh Časni, A., & Palić, I. (2014). Internet purchases in South-East European countries: Cluster analysis approach. In Proceedings of the International Conference "SMEs Development and Innovation: Building Competitive Future of South-Eastern Europe" (pp. 171–183). Ohrid: Faculty of Economics – Prilep and the Central European Initiative (CEI).

Dumičić, K., Čeh Časni, A., & Palić, I. (2014a). Internet Purchases in European Union Countries: Multiple Linear Regression Approach. World Academy of Science, Engineering and Technology: International Journal of Social, Human Science and Engineering, 8(3), 193–199.

Dumičić, K., Čeh Časni, A., & Palić, I. (2014b). Multivariate analysis of determinants of Internet banking use in European Union countries. Central European Journal of Operations Research (CEJOR), 4(14), 1–10.

Dumičić, K., Žmuk, B., & Čeh Časni, A. (2015). Impacts on travel and holiday accommodation online booking in selected South-East European countries: a multivariate analysis approach. Croatian Operational Research Review (CRORR), 6(1), 155–168. https://doi.org/10.17535/crorr.2015.0013

Dumičić, K., Žmuk, B., & Čeh Časni, A. (2016). Factor Analysis of Determinants of Internet Booking Use by Europeans. In World academy of science, engineering and technology conference proceedings international science index 18 (pp. 2470–2478). London: World academy of science, engineering and technology (WASET).

European Commission (2013). Digital Agenda for Europe Scoreboard 2013. Retrieved from https://ec.europa.eu/digital-agenda/sites/digital-agenda/files/DAE%20SCOREBOARD%202013%20-%20SWD%202013%20217%20FINAL.pdf

Eurostat (2014). Information society statistics - households and individuals. Retrieved from http://ec.europa.eu/eurostat/statistics-explained/index.php/Information_society_statistics_-_households_and_individuals

Eurostat (2016a). GDP per capita in PPS. Retrieved from http://epp.eurostat.ec.europa.eu/tgm/table.do?tab=table&init=1&plug-in=1&language=en&pcode=tec00114

Eurostat (2016b). Households with broadband access. Retrieved from http://epp.eurostat.ec.europa.eu/tgm/table.do?tab=table&init=1&plugin=1&language=en&pcode=tin00073

Eurostat (2016c). Individuals' level of computer skills. Retrieved from http://epp.eurostat.ec.europa.eu/tgm/table.do?tab=table&init=1&plugin=1&language=en&pcode=tsdsc460

Eurostat (2016d). Individuals' level of internet skills. Retrieved from http://epp.eurostat.ec.europa.eu/tgm/table.do?tab=table&init=1&plugin=1&language=en&pcode=tsdsc470

Eurostat (2016e). Individuals using the internet for finding information about goods and services. Retrieved from http://epp.eurostat.ec.europa.eu/tgm/table.do?tab=table&init=1&plugin=1&language=en&pcode=tin00095

Eurostat (2016f). Level of internet access – households. Retrieved from http://epp.eurostat.ec.europa.eu/tgm/table.do?tab=table&init=1&plugin=1&language=en&pcode=tin00134

Eurostat (2016g). Public expenditure on education. Retrieved from http://epp.eurostat.ec.europa.eu/tgm/table.do?tab=table&init=1&pl- ugin=1&language=en&pcode=tsdsc510

Eurostat (2017a). Internet purchases by individuals. Retrieved from http://appsso.eurostat.ec.europa.eu/nui/show.do?dataset=isoc_ec_ibuy&lang=en

Eurostat (2017b). Internet purchases by individuals. Retrieved from http://appsso.eurostat.ec.europa.eu/nui/submitViewTableAction.do

Field, A. (2011). Discovering statistics using SPSS. London: SAGE publications.

Gujarati, D. N., & Porter D. C. (2010). Essentials of Econometrics. McGraw-Hill Irwin.

Hair F. H., Black W. C., Babin B. J., & Anderson R. E. (2008). Multivariate Data Analysis. Prentice Hall.

Härdle, W. K., & Simar, L. (2012), Applied Multivariate Statistical Analysis. 3rd Ed., Springer. https://doi.org/10.1007/978-3-642-17229-8

Knežević, B., Jaković, B., & Strugar, I. (2014). Potentials and problems of Internet as a source of purchasing information – experiences and attitudes of university students in Croatia. Business, Management and Education, 12(1), 138–158.

Knežević, B., Renko, S., & Knego, N. (2011). Changes in Retail Industry in the EU. Business, Management and Education, 9(1), 34–49. Kolaković, M. (2008). Poglavlje 21.: mjerenje gospodarske aktivnosti. Retrieved from http://web.efzg.hr/dok/pds/Strat_pod/21.%20MJERENJE%20GOSPODARSKE%20AKTIVNOSTI.pdf

Laudon, K. C., & Traver, C. G. (2010). E-Commerce 2010. New Jersey: Prentice Hall.

Liu, S. (2013). An Empirical Study on E-commerce’s effects on Economic Growth. Retrieved from http://www.atlantis-press.com/php/download_paper.php?id=7255 https://doi.org/10.2991/icetms.2013.260

Nagelvoort, B., Welie, R., Brink, P., Weening, A., & Abraham, J. (2014). European B2C E-commerce reports 2014. Retrieved from https://www.adigital.org/media/2014/06/european-b2c-ecommerce-report-2014.pdf

Peltier, L. B. A., & Youssef, A. B. (2015). Does Internet Speed Matter? Impact of Internet Speed on E-Applications Adoption by Firms in Luxembourg. Retrieved from http://unice.fr/laboratoires/gredeg/contenus-riches/documents-telechargeables/evenements-1/papiers-3en/ben-youssef.pdf

Terzi, N. (2011). The impact of e-commerce on international trade and employment. Procedia Social and Behavioral Sciences, 24, 745–753. https://doi.org/10.1016/j.sbspro.2011.09.010

Turban, F., King, D., & Lee, J. (2008). Electronic Commerce 2008: A Managerial Perspective. New Jersey: Prentice Hall.

Wirthmann, A. (2009). Micro data analysis of Internet use in Europe. Retrieved from https://www.czso.cz/documents/10180/23197928/wirthmann_paper.pdf

World Bank (2016). Internet users (per 100 people). Retrieved from http://data.worldbank.org/indicator/IT.NET.USER.P2

Žmuk, B., Dumičić, K., & Mihajlović, I. (2014). On–line booking use for travel and holiday accommodation and development indicators: Clustering of European countries. In Book of Proceedings of 7th International Scientific Conference "Economic and Social Development” ESD (pp. 508–518), Varaždin: VDEA.